pricesensitivitymeter
Van Westendorp Price Sensitivity Meter Analysis
An implementation of the van Westendorp Price Sensitivity Meter in R, which is a survey-based approach to analyze consumer price preferences and sensitivity (van Westendorp 1976, isbn:9789283100386).
- Version1.3.0
- R version≥ 3.5.0 methods
- LicenseMIT
- LicenseLICENSE
- Needs compilation?No
- Last release02/25/2024
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Max Alletsee
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